Women’s Leather Accessories
For this collection, I worked alongside a branding agency to guide the creative collateral in building the brand. I conducted market research to help establish brand positioning, price-point positioning, created a merchandising plan, designed all the accessories, directed and styled for look book photography, and attended the trade shows to launch the line.
Women’s Leather Accessories
A collection for Coach of small leather goods inspired by the Bonnie Cashin Stripe circa 1960. This collection launched using Coach’s Signature C jacquard fabric, the Bonnie Cashin stripe fabric and leather trim.
